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The RedAlkemi blog is a collaborative space for contributors to submit unique and insightful content on digital marketing, graphic design and web development trends and tips. If you blog about or publish content in this space, contribute to the RedAlkemi blog today! Email us at
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Recent blog posts
The Strategy Behind Most Successful Brand Launches
Orchestrating a successful brand launch rests on the shoulders of your launch strategy. If you haven’t put in the required efforts into planning or ...
April 12, 2021
Why Trust Is One Of The Cornerstones Of Branding For Online Businesses
Image Pixabay Today’s consumers are a little different than they were 20 to 30 years ago. The internet has given them choice in abundance. Rel...
March 12, 2021
Branding Checklist for Small Business Owners
Smart branding practices can be a game-changer for small-sized businesses. Even though the idea of branding was introduced by large enterprises and es...
March 12, 2021
You got a Brand Guide Made. Now What?
You’ve invested a lot of time to shape your brand as per your liking. Be it the logo, web design, color palette, or font – everything takes time t...
March 10, 2021
Why Branding is Important When it Comes to Digital Marketing
Branding in the digital age is as essential as advertising once was. Branding means creating a unique identity of your company with identifiable logos...
February 10, 2021
5 Cost-Effective Branding Strategies for Small Businesses
Branding can make small businesses rise and soar amid tough market competition. A misconception that many people have regarding branding is its cost. ...
January 14, 2021
5 Best Examples of Brand Guidelines
Brand guidelines ensure brand consistency across various platforms. Through a detailed brand guideline document, you can narrate an impactful brand st...
January 08, 2021
Importance of Branding for Small Businesses
A brand represents the audience’s perception of an organization’s services, credibility, and existence in the marketplace. Branding directly links...
December 18, 2020
How to Prepare a Brand Guideline, Part-2
We continue from where we left in Part-1 of the series. Having a brand guideline is imperative for businesses of all sizes because they outline your b...
November 20, 2020
How to Prepare a Brand Guideline, Part-1
A brand guideline is a set of identity and style standards that maintain your brand’s visual, ideological consistency across various touchpoints.&nb...
November 17, 2020
Branding Identity Tips Beyond Aesthetics
Marketing starts with branding one way or another. Branding is not just how you present your business but, more importantly, how people see your busin...
November 12, 2020
Branding vs Marketing vs Sales
What does branding mean for your business? Are sales and marketing interchangeable terms? In this blog post, we explore three revolutionary words that...
November 11, 2020