Newsletter – May 1, 2017

N E W S L E T T E R – M A Y 1, 2 0 1 7 Social Media Etiquettes Every Brand Should Follow! We have all been taught basic etiquette and manners to help us survive a social situation, but when it comes to socializing online, it’s a whole different aspect. […]
Newsletter – April 5, 2017

N E W S L E T T E R – A P R I L 5, 2 0 1 7 How to Manage Negative Comments on Social Media! One of the most basic things that happen when you sell a product/service is that your customer will have views about their experience with it. […]
5 Essential Components of a Successful Facebook Campaign

Social media has skyrocketed to the forefront of many marketing campaigns as more and more people interact, read articles, and purchase products & services online. Facebook being one of the main platforms of interaction makes it mandatory for every business to have its own Facebook page. The challenge with creating a business page on Facebook is […]
Quick Tips On Blog Writing

Are you new to the art of blog writing? Does it seem like a daunting task? For the longest time, I used to find it rather difficult to get started. I didn’t know where to begin and how to go about it. One look at a blank page and my mind would hit a block, […]
How to Write Perfect Search Engine Optimized Articles in WordPress

It is meaningless to write a post without making it search engine friendly on any platform, whether it’s WordPress or your companies CMS. It’s time to understand why search engine optimized pages get more traffic. If you are a webmaster you need to know how you can make your content Search Engine Optimized in order […]
Veera Rasa: The Rasa of Courage
Veera (Heroic) BHAVA: Utsaha MEANING: Heroism COLOUR: Pale Orange Veera is heroism. It represents fearlessness, self-assurance, determination & valor. Strength and guts are the trademarks of a Veer or a fearless person. Boldness in battle, the attitude with which martyrs go to war, and the gallantry with which they die are all aspects of heroism. […]
Customer Profiling Under Demographics

Demographics are the quantifiable features of a stated population, such as age, gender and income that are used to put together data so as to identify markets for their goods and services. Demographics help you identify who your customers are, where they live, and how likely are they to buy your product or service. By […]
Hasya Rasa and its Role in Advertising
Hasya Rasa (Humorous) BHAVA: Hasa MEANING: Laughter COLOUR: White Hasya is the rasa used to express joy or mirth. Pure Hasya is real happiness, a joy that comes from within. This rasa is used to depict simple happiness or riotous laughter and everything in between. The term “Hasya” itself means laughter. It helps one to […]
Importance of Web 2.0 in Business World

Web2.0 is the business revolution in the computer industry. It has often been described as “The Web as Platform,” that allow users to run software-applications entirely through a browser. A web2.0 website is completely interactive and dynamic with a user friendly interface based on the latest web2.0 technologies like AJAX. Web2.0 websites deliver web based […]